For years, Donald Trump was among Twitter’s loudest and most inescapable voices: a brash, bomb-throwing businessman turned president who could capture the global news cycle with a single tweet.
On Truth Social, he is serving up an even more extreme version of his online self.
His following is diminished, but his posting has accelerated. He has traded combative tweets for even more belligerent screeds. Diatribes against his perceived enemies have drawn gag orders from judges in multiple cases. His media diet has become almost exclusively right-wing. And above all, he persists in spreading lies about his 2020 election loss, deep into his campaign for another term.
Here on his company’s social network, the former president’s increasingly confrontational posting keeps his most ardent followers primed for action, helps him raise money and provides daily fodder for a media sphere that exists largely to amplify him. And he has reason to believe his efforts are paying off: Polling shows that Trump has convinced as many as 70 percent of Republicans that Biden won the 2020 election because of voter fraud.
Few Americans hang out in this corner of the internet. Truth Social’s most popular account, Trump’s, has a fraction of the following he boasts on Twitter.
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