English is the internet’s primary tongue—a fact that may have unexpected consequences as generative AI becomes central to daily life.
By Matteo Wong
Illustration by Matteo Giuseppe Pani. Source: Getty.
Recently, Bonaventure Dossou learned of an alarming tendency in a popular AI model. The program described Fon—a language spoken by Dossou’s mother and millions of others in Benin and neighboring countries—as “a fictional language.”
This result, which I replicated, is not unusual. Dossou is accustomed to the feeling that his culture is unseen by technology that so easily serves other people. He grew up with no Wikipedia pages in Fon, and no translation programs to help him communicate with his mother in French, in which he is more fluent. “When we have a technology that treats something as simple and fundamental as our name as an error, it robs us of our personhood,” Dossou told me.
The rise of the internet, alongside decades of American hegemony, made English into a common tongue for business, politics, science, and entertainment. More than half of all websites are in English, yet more than 80 percent of people in the world don’t speak the language. Even basic aspects of digital life—searching with Google, talking to Siri, relying on autocorrect, simply typing on a smartphone—have long been closed off to much of the world. And now the generative-AI boom, despite promises to bridge languages and cultures, may only further entrench the dominance of English in life on and off the web.